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Start Small - MVP

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LEARNING GOALS
By the end of this lesson you’ll be able to...
• Tell direct vs. indirect competition apart (and why both matter). • Run a quick competitor scan (what they do well + the gap). • Write one clear differentiator you can actually test. Plan a ≤60-min comparison micro-test to inform your MVP.

What Can You Learn from Your Competition? (13 mins.)

Business isn’t like baseball or math contests where there’s one clear winner—multiple players can succeed at once. In this episode of Crash Course, Anna breaks down how to figure out your competitive edge by asking two big questions: What value do I deliver? and Who are my customers? Perfect for anyone hustling to turn ideas into impact.